New seminar offering at Österreichische Post AG’s Direct Marketing Centers
Pressemeldung from 25.08.2003
Become a direct marketing professional with the help of Österreichische Post AG
Autumn 2003 seminar program starts on 24 September
The ”Die zündende Mailing-Idee. Konzepte kreativ umsetzen” (Full-impact mailing ideas. Creativity in concept implementation) seminar to be held at the Direct Marketing Center Salzburg on Wednesday, 24 September 2003, will mark the start of the autumn 2003 seminar program hosted by Österreichische Post AG’s Direct Marketing Centers.
Successful professionals show how it works in practice
“More success through hands-on know-how” will be the motto of a total of twelve direct marketing seminars to be held all over Austria between September and November 2003. Österreichische Post AG offers entrepreneurs and people responsible for marketing, sales and advertisement activities a seminar program catering to the needs of both first-timers and advanced levels: from successful copywriting for mailing drives to database marketing or one-to-one marketing to improve customer loyalty. This autumn, a major focus in addition to marketing contents will be on their practical implementation using state-of-the-art technology for printing and personalization purposes.
The seminars will be held by successful professionals, such as Heinz Kossdorf, lecturer at the Direct Marketing Academy Austria, or Jürgen Polterauer, lecturer at the Vienna Academy for Advertising and the Danube University at Krems. In conveying the respective seminar contents to the participants, these trainers will put a special focus on how to put all of this into practice.
Österreichische Post AG as “engine” of direct marketing
Österreichische Post AG sees itself as a direct marketing “engine” taking it upon itself to promote the development of this field of business in Austria. For this reason, the seminars are offered for a limited number of participants and at particularly favorable rates. The costs for a seminar are EUR 210.- (excl. VAT) per person and seminar, material, in-between-snacks, and lunch included.
Direct Marketing Centers - Österreichische Post AG’s centers of competence for everything having to do with direct marketing
With its direct marketing centers in Vienna, Linz, Salzburg, Graz, Klagenfurt, and Innsbruck, Österreichische Post AG provides service centers for competent and personal consulting in all matters relating to direct marketing campaigns. Expertly trained direct marketing consultants offer target-oriented and individualized consulting at no charge at all of these sites. Companies from whatever line of business will get information on how to put their advertising budgets to even more efficient use with direct marketing.
Full seminar program available at the Direct Marketing Centers and via the Internet
The detailed seminar program for the autumn term of 2003 is available at all of Österreichische Post AG’s six Direct Marketing Centers. For more details, you can also visit www.business.post.at on the Internet.
Direct Marketing Center Salzburg
Phone: 0662/845 555-0
Fax: 0662/845 555-33
Direct Marketing Center Linz
Direct Marketing Center Graz
Direct Marketing Center Klagenfurt
Phone: 0463/48 88-20
Fax: 0463/48 88-29
Direct Marketing Center Wien
Vienna Twin Tower
Turm A/West, 9. OG Wienerbergerstr. 11
Phone: 01/917 101-87301
Fax: 01/917 101-87309
Direct Marketing Center Innsbruck
Eduard Bodem Gasse 3
Another easy way to register is provided on Österreichische Post AG’sbusiness website at www.business.post.at.
For more information please contact:
Österreichische Post AG
Press section/ PR
Phone: +43 (1) 515 51 - 32010
Vienna, 25 August 2003